Dr Shounak Basak
Qualification : FPM (IIM Calcutta, Operations Management)
Functional Area : Production, Operations & Decision Sciences
2018 - FPM, Operations Management, Indian Institute of Management Calcutta
2007 - M.Tech, Mechanical Engineering, Indian Institute of Technology Guwahati
2005 - B.Tech, Mechanical Engineering, Jalpaiguri Govt. Engineering College
Experience Detail 2007-2012 General Electric - India Technology Centre, Bangalore
Dr Shounak Basak
Area of RESEARCH INTERESTS
Basak, Shounak, Preetam Basu, Balram Avittathur, and Soumyen Sikdar. "Manufacturer driven strategic coordination as a response to “showrooming”." Decision Support Systems (2020): 113305.
Shounak Basak, Preetam Basu, Balram Avittathur, and Soumyen Sikdar (2017), "A game theoretic analysis of multichannel retail in the context of showrooming." Decision Support Systems, Vol. 103, pp. 34-45.
Shounak Basak, U. S. Dixit, and J. P. Davim (2007) "Application of radial basis function neural networks in optimization of hard turning of AISI D2 cold-worked tool steel with a ceramic tool." Proceedings of the Institution of Mechanical Engineers, Part B: Journal of Engineering Manufacture, Vol. 221, Iss. 6, pp. 987-998.
Published Research Monographs
Chapters in Scholarly books
Basak, S., Saha, K., & Shekhar, S. (2018). Energy Management and Auditing in Indian MSMEs: A Business Ecosystem Perspective. In L. Carvalho, & E. Truant (Eds.), Maintaining Sustainable Accounting Systems in Small Business (pp. 152-178). Hershey, PA: IGI Global. doi:10.4018/978-1-5225-5267-3.ch008
Basak, S., Shekhar, S., & Saha, K. (2019). Sustainable Supply Chain Development: An Energy Management Approach. In M. Kumar, G. Putnik, K. Jayakrishna, V. Pillai, & L. Varela (Eds.), Emerging Applications in Supply Chains for Sustainable Business Development (pp. 81-102). Hershey, PA: IGI Global. doi:10.4018/978-1-5225-5424-0.ch005
Shekhar, S. Basak, S., & Manoharan, B. (2018). Emergence of Mobile Payments in India: An Institutional Perspective In A. A. Shaikh & H. Karjaluoto (Eds) Marketing and Mobile Financial Services A Global Perspective on Digital Banking Consumer Behaviour. Routledge (accepted for publication)
Basak, S., Shekhar, S. & Saha,K. (2017). Energy Management in MSMEs: Operational Challenges & Opportunities. Global Summit of Management Cases, IIM Raipur, Raipur, India, Feb 9-11, 2017
Shounak Basak, Preetam Basu, Balram Avittathur & Soumyen Sikdar (2016), "Pricing in competitive multi-channel retail under asymmetric costs: A Game theoretic analysis", 28th European Conference on Operational Research, 2016, Poznan, Poland.
Shounak Basak, Balram Avittathur, Preetam Basu & Soumyen Sikdar (2015), "A Game Theoretic Analysis of Multi-channel Retail Dynamics", 19th Annual International Conference of the Society of Operations Management, Kolkata, India.
Key note presentation
Published articles in newspapers/magazines
Cases developed for Teaching purpose
Basak, S., Shekhar, S. & Saha,K. (2017). Energy Management in MSMEs: Operational Challenges & Opportunities In V.Sahay & P.R.S. Sharma (Eds) ET Cases: Select Cases in Management. Mumbai: Times of India